A Review of Evolutionary Algorithms for E-Commerce

نویسنده

  • Alex A. Freitas
چکیده

Evolutionary Algorithms (EAs) are adaptive algorithms based on the Darwinian principle of natural selection. Intuitively, their adaptive nature makes them suitable for highly dynamic environments, which is often the case in ecommerce applications. This chapter presents a review of EAs for e-commerce. It starts by discussing the main characteristics of EAs in general. Then it discusses several EAs developed for e-commerce applications, focusing on three kinds of ecommerce related tasks, namely: information retrieval on the web, discovery of negotiation strategies and improvement of web-page presentation.

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تاریخ انتشار 2002